Post by account_disabled on Dec 2, 2023 2:54:09 GMT -6
For marketing in this era, there is probably no business that does not use data. Therefore, it can be considered that if we understand the strategy of using data and can predict which trends are important to doing business in 2023, we will plan for the year. The next one can be better. If we manage data well, our business will be able to provide impressive experiences to customers, develop systems, reduce costs, and even reach more customers. So, let's take a look and see what data trends will be worth keeping an eye on in the coming year. 1.Data Democratization (Making everyone in the organization have equal access to information) If you want to drive your business with data What is indispensable is ensuring that people from all departments in the organization have equal access to information.
Image from OpenSense Labs which was before this could happen The organization must first Phone Number List enhance knowledge for people from all departments to understand the use of data at a certain level. Followed by teaching how to access various information sources through the use of various tools. In this era, there are tools that are both easy to use and difficult to use. Depends on the purpose of use For example: Data Warehouse platforms such as BigQuery Business Intelligence tools (used to analyze and present data) such as Tableau, Power BI, Looker Studio Low-code Analytics platforms (for those who are not good at programming) such as Alteryx, RapidMiner Studio, Loginom Picture from.
Sketch Bubble If the two things mentioned above are not done within the organization, there will be many obstacles such as Employees will not have access to the resources they need. Employees will not understand how to use various tools. Employees will spend longer than necessary searching for information. This causes the disadvantage that various workloads will fall on teams that work solely on specialized data. And if all parties want to use multiple data simultaneously Those working in the Data field may not be able to respond to the needs of all parties in a timely manner. Each party should clearly divide what information they need. What are you going to use it for? In order to manage various information more efficiently However, don't forget to consider the availability of data or Data Maturity in order to continuously develop the data to have good quality.
Image from OpenSense Labs which was before this could happen The organization must first Phone Number List enhance knowledge for people from all departments to understand the use of data at a certain level. Followed by teaching how to access various information sources through the use of various tools. In this era, there are tools that are both easy to use and difficult to use. Depends on the purpose of use For example: Data Warehouse platforms such as BigQuery Business Intelligence tools (used to analyze and present data) such as Tableau, Power BI, Looker Studio Low-code Analytics platforms (for those who are not good at programming) such as Alteryx, RapidMiner Studio, Loginom Picture from.
Sketch Bubble If the two things mentioned above are not done within the organization, there will be many obstacles such as Employees will not have access to the resources they need. Employees will not understand how to use various tools. Employees will spend longer than necessary searching for information. This causes the disadvantage that various workloads will fall on teams that work solely on specialized data. And if all parties want to use multiple data simultaneously Those working in the Data field may not be able to respond to the needs of all parties in a timely manner. Each party should clearly divide what information they need. What are you going to use it for? In order to manage various information more efficiently However, don't forget to consider the availability of data or Data Maturity in order to continuously develop the data to have good quality.